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This site states the following, "Highly credentialed, qualified and experienced, Mr." We noticed that the web site also said " Speranza has received both national and state recognition as being included among the best criminal defense litigators and trial lawyers in the country." It also stated " Mr Speranza has been listed for more than 20 years in the nationally recognized publication Best Lawyers in America. In the areas of Non White Collar Criminal Defense. As well as White Collar Criminal Defense. He has received recognition in the New York Super Lawyers." The header had john speranza as the highest ranking keyword. It was followed by criminal defense, attorney, and lawyer which isn't as ranked as highly as john speranza. The next words the site uses is rochester ny. western ny was also included and will not be viewed by web engines.